In March (2011), the Centre for Asian Studies successfully finished the research project “Japan as Represented in the European Media: Its Analytical Methodolgies and Theories – in Comparison with Korean Cases”, supported by Japan Foundation. As result, the selection of articles was published. This selection is based mainly on the results of the fourth international conference organised by the Centre for Asian studies at Vytautas Magnus University. The volume discusses not only the Image of Japan in Europe, but also the image of Korea in Europe, in order to compare the images of these two different Eastern Asian countries, and, furthermore, to make the specificities of the image of Japan in Europe, with reference to the Korean image, clearer. This book is composed of three chapters and two special contributions.